This Sunday, May 18, we had the privilege of being part of a very special day: the Cursa de RAC1, which this year has returned to the Port of Barcelona to celebrate the 25th anniversary of the station with more than 5,000 participants. And we did it the way we like it best: by joining the sport, the community and wellbeing.
As a brand committed to a healthy lifestyle and eager to share good times, we wanted to do our bit. That is why we have created the Zero Recovery Zone, a space designed for all runners who, after the effort, deserve a good rest and a reward to match: a cool glass of our new Miró Zero, our non-alcoholic snack.
With Miró Zero we want to show that the usual aperitif can be enjoyed like never before. A fresh, elegant and alcohol-free proposal, ideal for continuing to enjoy the vermouth ritual at any time, even after a race.
We have been thrilled to see so many happy faces, so many toasts and so many moments shared in this space that we have prepared with so much enthusiasm. We have toasted together for sport, for health and for life.
Thanks to all the people who passed through our Zero Recovery Zone and discovered the taste of Miró Zero. This is just the first of many dates where we will meet to toast to a more inclusive, healthy and flavorful snack.
See you at the next one Cursa de RAC1! And if you haven’t tried it yet… you can find Miró Zero in our online store.
